1. Choose the goal and channel
Decide what the asset should communicate, who should see it, where it will appear, and which sizes and formats you need.
2. Add your brand assets
Collect approved product photos, logos, fonts, colors, copy, and people. Keep an untouched source image nearby so important details stay accurate.
3. Explore image directions
Use AI Playground to try a few suitable models with the same idea. Compare composition, readable text, product accuracy, and how easy each result will be to edit.
4. Choose the hero look
Select the strongest frame, then settle the background, palette, lighting, typography, crop, and details that should stay consistent.
5. Turn the process into a Flow
Connect the useful prompt, reference, generation, edit, resize, localization, and export steps. Give each step a clear name so it is easy to reuse.
6. Add motion when it helps
Animate the approved image or generate a short clip. Describe the subject action, camera movement, duration, aspect ratio, and details that must remain fixed.
7. Finish in the editor
Correct logos, copy, faces, hands, product details, captions, audio, safe zones, and export resolution before downloading.
8. Make channel-ready versions
Resize the approved design, adapt only the necessary copy or crop, and check every exported file at its intended display size.